This season has delivered heartbreak, heat, and a few hopeful connections, showing how the pressure of the game reshapes people and pairs.
From allies to adversaries
Some friendships simply couldn’t survive the tension:
Faith and Imisi began as close allies, even attracting flirtatious attention. But after Imisi’s feelings surfaced, Faith’s behaviour reportedly changed; a public clash over household duties and strategic nominations turned their bond into open hostility.
At the start of the season, Jason Jae showed clear romantic interest in Dede, sparking speculation that the two might form a deeper connection. However, the dynamic shifted after Jason Jae shared a kiss with Sultana. Since then, his rapport with Dede has noticeably cooled. While the two are not enemies, their interactions have grown less warm, reflecting how shifting affections and choices in the house can quietly alter once-promising bonds.
Thelma Lawson and Isabella celebrated wins together early on, but Thelma Lawson calling Isabella “fake” and ensuing alliance frictions eroded trust. Their cheerful hug soon looked like professional courtesy rather than genuine warmth.
From Strangers to Lovers
Love also found fertile ground in the house:
Doris and Denari began as strangers but were soon openly affectionate. Doris admired Denari’s attentiveness; their late-night cuddles and mutual confessions made them one of the season’s most visible couples. Tension later appeared, a confrontation and rumours about Denari’s motives but their romance remained a focal point until Doris’s eviction on Day 43.
Mide and Bright Morgan developed more quietly into a meaningful connection. Bright Morgan became a confidant for Mide and the two displayed open affection. The relationship was complicated by Bright’s outside girlfriend, which tested trust, yet their partnership blended romance and strategy and is enduring the house’s drama.
Those Waxing Strong
Not every storyline ended in fallout. Several relationships waxed strong, they deepened under pressure and became sources of mutual support:
Imisi and Kola started as strangers but quickly became confidants. Their friendship is built on trust, playful banter, and resilience against house rumours. Imisi opened up about her vulnerabilities, and Kola assured her she was “loved outside,” strengthening their connection. Even when gossip suggested Kola was “using” Imisi, both dismissed it and doubled down on their alliance. From supporting each other in conflicts to advising on complicated romances, their bond has remained one of the most genuine in the house.
Joanna and Dede may not be best friends, but their quiet alliance is remarkable in a house where conflict is the norm. Despite Joanna’s fiery feud with Imisi and Dede’s messy entanglements with Kola, neither has clashed with the other. Their ability to coexist peacefully and Joanna picking Dede to share her goodies, suggests a mutual respect that has kept them stable, making theirs one of the most under-the-radar yet enduring dynamics of the season.
The bigger picture
BBNaija S10 compresses months of social dynamics into weeks. A single nomination, a misunderstanding, or a brief show of vulnerability can redefine alliances. This season underlines a simple truth: the house amplifies everything; attraction, insecurity, loyalty, and in so doing reveals both the fragility and the surprising durability of human connection.
Watch BB Naija season 10 live 24/7, on DStv Channel 198, GOtv Channel 49, and on Showmax. Follow us on X, Instagram, Facebook and TikTok for all the gist. BBNaija season 10 is proudly brought to you by our Gold sponsor, Guinness Nigeria.