Sherlin Barends holding a laptop

VIA's new and exciting presenter interview about her life and her new reality show.

Radio sensation, Sherlin Barends, is trading her microphone for the some time behind the cameras. She is searching for South Africa’s hottest vlogging and blogging personalities on VIA Wat Maak Jy? (DStv Channel 147) and streaming live on DStv Now, starting Tuesday 27 March at 18:30, and again on Saturdays at 17:00.

VIA managed to chat to the new and exciting presenter about the nature and intrigues of the programme. She has diverse knowledge regarding the blogging and vlogging circles and her exciting presence consumes you entirely!

She had the following to share about herself and the new reality show: 

How would you best describe a blogger/vlogger?

Well, a blog/vlog is basically an online presence that you share with the world. You entice people by sharing all the many small things that make up your day. Successful bloggers/vloggers usually follow thematic schemes for example fitness or lifestyle orientations.

Which challenges do you think the contestants will be faced with?

This program is a first for South Africa. This production will celebrate themes that have never before been explored on television. I think the medium might prove to be daunting but will certainly provide an interesting angle on your average game show. The contestants will have to be very creative.

What will you be taking away from the production?

I don’t even know where to begin. This will be my television debut. I have been a guest on many TV programmes but I’ve never been honoured with the privilege of playing host!  It has always intrigued me to see how things work behind the scenes. There is so much attention to detail. One becomes aware of all the many little things that need to happen to help a production of this caliber to succeed.

Is blogging and vlogging hard work?

Yes indeed! It is not always easy to come up with new and exciting content. You need to be creative and to attract the interest of others can be most daunting. People don’t always agree with or support what you put out there. Bloggers and vloggers need to be exceptional at receiving and processing critique.

Do you blog or vlog?

I have blogged in the past as a Matie-student. Perhaps 2018 will be the year in which I launch my very own blog!

What kind of contestants are you expecting?

People that blog are generally not scared of putting their personal opinions out there. I’m expecting colourful and vibrant contestants. Perhaps some of them will be a little strange? Who knows!

How do most bloggers/vloggers stay motivated to produce new content?

It is easy to remain motivated when you are discussing topics that you are passionate about. It is also highly satisfying to know that your opinion is appreciated externally, or not only within your mind.  

How much time so these bloggers/vloggers spend documenting their daily activities?

It’s all about the quality of footage that you will be satisfied with. The more footage, the more options to choose from. Some people prefer a hands-on or natural approach whilst others prefer to take their time scrutinizing every detail.

What would you say is the best way to maximize your online following?

Consistency. Make sure that you are aware of who your target audience is. Keep posting and make sure that your content is relatable. 

Do you think that blogging/vlogging can prove to be profitable?

It is an easier market to get into when you are abroad. The industry is pretty new in South Africa. I will give it a couple of years. You never know! Once you are able to penetrate a certain target group you should be sorted.

What have been the highs and lows of your career?

Co-hosting #KfmMornings and of course, my debut TV show, Wat maak jy?

What does your daily schedule look like?

Every day looks different. However during the week I’m up by 4:00. I don’t like to leave the house before meditating and a cup of green tea. The 6:00 – 9:00 show is followed by meetings, admin and gym/hiking. I try to be in bed by 22:00, but events at night don’t always allow for it. 

What do you enjoy doing in your free time?

I love going out with friends, but sometimes a quiet weekend indoors is a great way to recharge from a my social/active work life.

You often speak about your family on radio. Please tell us some more about them.

My father (Lionel Barends/ Papsiewapsie) and mother (Sherine Barends) have been married for 28 years. My brother is three years my junior. Both my parents are teachers. My brother has put his studies on hold, but he too studied teaching. 

Are you the only one in your family that works in the entertainment industry?

Yes, I am. However, my dad is the real entertainer in the family. He plays MC at many of our family and school events

What is the funniest thing that you’ve experienced on radio?

One big listener from the Karoo effortlessly hugged and picked me up at K-Day. He was so happy to meet me. 

Do you have any hidden talents that most people are not aware of?

While studying I used to be a phenomenal waitress, it’s the one thing I refuse to be modest about.

How old are you and when is your birthday?

27 - 10 June 1990. 

Name the top five things that make you happy.

Good food, good wine, good people. I love dogs as well as getting paid for doing what I love

Do you any pet peeves?

People who litter and patriarchy. 

One of your most renowned attributes is your haircut. Please tell us more about what motivated the drastic change.

Like many brown/black girls I grew up chemically treating my hair. I’ve since learnt to let go of European standards of beauty and love what comes naturally. I shaved my hair about five years ago. My dad had what looked like a heart attack the first time he saw my baldhead. He didn’t talk to me for a while. Today he accepts it as a part of who I am. 

Please mention fun facts about yourself.

I wake up at 4:00 every weekday

I shave my hair once a week. I feel prettiest with no hair on my head

I always wear my late grandmother’s wedding ring on my left middle finger. I play with it when I’m nervous or excited 

Growing up I’d often have ballet class and hockey practice on the same day. Today outdoor hikes are my preferred way to keep fit 

At age 27 I still can’t drive. I Uber most everywhere, but I’ll easily jump into a R8 taxi

I love singing karaoke - The Spice Girls

I am extremely competitive when playing 30 seconds

Do you have any tips for people that would like to work in the entertainment industry?

Be authentic. You need to be comfortable in your own skin if you want to have a sustainable career in the media industry. Find your “why?” I’m part of this industry because people are my passion and connecting with them is my purpose. Your “why” keeps you focused. Connect with role models. Many professionals are keen to mentor up and coming personalities. 


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