Thu 09 Nov 2017, 11:48
Media and celebrity guests were invited to a special screening of the first episode of How Do I Look? South Africa - this is what went down.
We're all very excited for How Do I Look? South Africa to premiere on Friday 17 November at 20:00 on E! Entertainment (124) and streaming live on DStv Now. Hosted by Roxy Burger and Kat Sinivasen, the show takes on the fashion crimes of style challenged individuals and helps them with a boost of confidence by giving them an entire transformation.
On Wednesday 9 November saw Sandton City's Diamond Walk light up with media, celebrity guests and sponsors invited to view the first episode of How Do I Look? South Africa. With Roxy and Kat hosting the evening, it was a sea of amazed faces as we watched in awe the transformation of one woman on screen.
Here are some reactions from the evening's screening of How Do I Look? South Africa:
Guys the first episode of #HDILSA was so so so good!— Justine Nienaber 🐼 (@punkystarfish) November 8, 2017
Not only were we treated to a grand night but found out more about a unique partnership with local non-profit organisation Dress for Success. E! revealed the launch of a pop-up store in Sandton City where Dress for Success beneficiaries have the opportunity to transform their look with interview apparel, donated through special collection boxes via a network of partners including First For Women, YFM and media agencies in Johannesburg.
E!’s pop-up store will also be open on 17 to 18 November in Sandton City’s forecourt to maximize the number of Dress for Success beneficiaries, enabling as many women as possible to access outfits that are suitable for job interviews. Members of the public can donate pre-loved clothing and shoes through collection boxes in Sandton City from 13 to 19 November.
Watch How Do I Look? South Africa on Friday 17 November at 20:00 on E! Entertainment (124) and streaming live on DStv Now.
By Michelle Govender