The deal also includes selected GINX eSports TV content being simulcast on the SuperSport channels.
Gideon Khobane, CEO of SuperSport, said: “The deal with GINX is a massive leap forward and signals our intention to embrace the newest sport out there. There is a real buzz around eSports and we want to be part of that.”
Michiel Bakker, CEO of GINX eSports TV, commented “We’re delighted to bring GINX eSports TV to South Africa. It’s an exciting time to be launching in a country with such a rapidly growing eSports scene. GINX eSports TV will provide South African fans with the biggest and best events from around the globe. We also look forward to working closely with MultiChoice and SuperSport to broadcast local eSports events.”
Massive growth in eSports
The global eSports genre is growing exponentially, with hundreds of millions of fans who watch popular online gamers around the world. According to a recently published report, by Ericsson ConsumerLab, 40 percent of young adults and 20 percent of young women watch eSports content.
Live blocks will be broadcast on DStv with Mondays and Fridays featuring live show The Bridge and Saturdays and Sundays featuring five-hour broadcast slots.
ABOUT GINX eSportsTV
GINX eSportsTV is a UK-based international media company, dedicated to the creation of eSports TV channels around the world.
The GINX eSportsTV channel is currently available in over 36 million households in nine languages across over 41 territories.
It offers viewers round the clock access to eSports news and entertainment and live eSports events, all delivered with expertise and a healthy sense of humour.
If you know the difference between a nerf and buff and what FPS stands for then you're all set to start enjoying GINX eSport, if you have no idea what that is take a quick crash course in everything you need to know with our gaming Fairy Godmother.