Fri 05 Jun 2015, 08:00
MultiChoice Uganda plans reduction of over 65% for DStv kit.
With just two weeks to the digital migration, MultiChoice Africa, the continents leading pay television provider, has launched an unprecedented digital offer of only 99 900 Shillings for a full DStv kit, which includes a decoder, a dish and one month subscription on the Access bouquet.
The price special, which is the cheapest ever in Uganda’s history for a direct to home DTH satellite product, represents a reduction of over 65% from the normal retail price.
Making the announcement at a press conference held at their offices, Charles Hamya, the General Manager of MultiChoice Uganda, said this is an incredible once-in-a-lifetime price which will only be available for three weeks.
He said, "The digital migration is a major global milestone which will positively transform the broadcasting and ICT sector. MultiChoice as a company fully intends to play its part in helping the country migrate by making it as affordable as possible for Ugandans to move to full digital broadcasting.”
He noted that MultiChoice Africa, their parent company, stopped analogue broadcasting more than 10 years ago and was glad to see they had taken the right decision.
Informing Ugandans about the places where the specially priced DStv kits will be sold, the Marketing Manager of DStv, Bryan Muwonge, said the kits shall be available at all MultiChoice retail and agent outlets countrywide. He noted, "Since of the technology it uses (Satellite Direct to home) DStv is the only pay television product that can be viewed in any part of the country as such we have made sure Ugandans will be able to buy DStv in whatever town or urban center they live.”
He encouraged Ugandans to embrace the migration saying, "It will be beneficial for the television industry as a whole because it will promote quality digital services and create a variety of business and employment opportunities across the television value chain.”
He, however, cautioned those who think the migration deadline will be extended because the UCC has repeatedly announced that they are ready to switch off and that the migration is a part global agreement that requires Uganda to abide by that date.