Thu 02 Nov 2017, 10:47
Since March 2017, MultiChoice has rewarded customers with extra channels, and extra sport-related content as a “Thank You” for their loyalty under the DStv Thanks campaign. Today, MultiChoice Botswana, launches the Realeboga Funeral Scheme underwritten by Botswana Life, as an added thanks to eligible customers for their continuous loyalty to DStv.
DStv Thanks is a customer-focused programme aimed at recognising and rewarding subscribers for their commitment to DStv. Customers who qualify for this programme include those with subscriptions that have remained continuously connected to DStv non-stop for three months or more.
“Our key focus is, and has always been, to put our customers' needs at the heart of everything we do,” said MultiChoice Botswana General Manager, Theo Erasmus. “We pride ourselves in playing a role in enriching the lives and it is on the basis of this that we decided to reward our loyal subscribers and their spouses with funeral cover.”
The Realeboga Funeral Scheme, underwritten by Botswana Life, forms part of the recently launched retention programme, DStv Thanks . The reward is aimed at thanking eligible customers for their continuous loyalty to DStv by ensuring that they are covered in the event of their passing.
By staying connected for three months on any DStv package, subscribers qualify to receive cover for themselves and their spouse at no excess cost. The cover will vary depending on the package subscribed to and will continue to increase with each month of active subscription until a P14, 000 cap is reached.
“We are excited to be launching the Realeboga Funeral Scheme because though our core business is providing entertainment through our exciting DStv packages, the core reason for our existence is the relationship we have with our customers,” said MultiChoice Botswana Retentions Manager, Ramolelwane Makubate. “This reward allows us to fortify those relationships at no inconvenience or extra cost to the subscriber.”